

THE LEGACY OF CLEOPATRA, RE-IMAGINED IN GREEN
OUR MISSION
To blend timeless luxury with sustainable care, offering eco-friendly,
refillable body products inspired by Cleopatra's rituals.

OUR GOAL
To blend ancient beauty with modern luxury, creating nourishing body care products.
INSPIRED BY CLEOPATRA'S LEGACY AND CRAFTED WITH RARE, EXOTIC INGREDIENTS LIKE "SERPENT SILK", FOR A SUSTAINABLE TRANSFORMATION AND TRANSFORMATIVE SKINCARE.
Experience that connects clients to the timeless allure of the Nike, honoring beauty, wisdom, and environmental care in every drop.

MOODBOARD

This moodboard reflects ADOR’s essence — a modern beauty brand inspired by Cleopatra and ancient Egyptian rituals. Through desert tones, sacred patterns, and rich textures, it celebrates timeless luxury, nature, and self-care.
TYPEFACE

Body
Cinzel Decorative reflects ADOR’s luxurious, ancient roots with its elegant, timeless letterforms. Paired with Geologica Thin for clean, modern readability, the two create a balanced blend of historic richness and contemporary clarity — just like the brand itself.

Why?
Header
Cinzel Decorative-Black
Geologica-Thin
LOGO PROCESS

I am ADOR — born to embody Serpent Silk and the legacy
of ancient Egyptian beauty. My pattern reflects the texture of snake skin, while the oval shapes capture the fluid motion of
a serpent, symbolizing elegance and transformation. My name is styled in a Cinzel-inspired typeface, blending classic luxury with modern grace.






FIRST DRAFTS
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FROM THOUGHT TO FORM
HERO LOGO

SECONDARY LOGOS





COLOR & PATTERN

Inspired by Cleopatra’s legendary beauty rituals, ADOR’s color palette blends deep red (#5b0d00) for her bold passion, royal blue (#000066) for wisdom and the Nile, and gold (#927b2e) for divine elegance. The circle, square, and triangle reflect sacred Egyptian geometry — symbolizing eternity, balance, and transformation, all central to Cleopatra’s timeless approach to beauty and power.

THE KIT CONCEPT
BRAND BENEFITS

The starter kit includes a refillable vessel, refills, and gifts with a QR code for discounted reorders. The vessel is reusable, the refills keep it stocked, and the QR code simplifies future purchases, enhancing convenience and loyalty.

What's in the starter kit, and how does each
part contribute?


How does the design promote sustainability?
With their first purchase, customers receive a sleek, waterproof, reusable bag with a QR code for easy refills and exclusive offers — reinforcing our commitment to sustainability.
HOW IT WORKS
REFILL PROCESS
How do the refills integrate, and how easy is it for consumers?
Refills are quick, spill-free, and designed for reuse — making replenishment easy while reducing waste and supporting sustainable use of the vessel.


INSTRUCTION SHEET
ECO-FRIENDLY TIPS

How will the brand reduce waste and impact lives?
The brand reduces waste with seed paper instructions
that can be planted to grow calendula for homemade skincare. reusable, water-resistant bags and refillable options minimize packaging waste, supporting
sustainability and educating consumers on eco-friendly habits.




PHASE 1: Growing



STEP 1
Plant your instruction sheet
STEP 2
Water the sheet gently
STEP 3
Pick your blooming creation
PHASE 2: Creating & Using

Boil it

Make it

Use it
MOCKUPS


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